Smile for London — Word in Motion
Client Smile for London
Brief Create a 20 second animation from a poem written by Hollie McNish for the ‘Word in Motion’ exhibition
Design Illustrator & Photoshop
Production After Effects & Compressor
Illustration Jessica Nash
Audio Produced by George Demure
Smile for London invited London’s budding and established poets to uplift and inspire commuters during the bleakest month of the year with poems or prose of up to 40 words. This animation was originally created without audio as part of the Smile for London exhibition — Word in Motion and will be screened on the Underground platform screens for two weeks from 16th January 2012.
Big thanks to George Demure for creating a wonderful audio track mixed in with Hollie’s read through.